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The Engadget Interview: iriver America President Jonathan Sasse

Published by admin on July 17, 2006

We recently had the chance to sit down with iriver America President Jonathan Sasse, who gave us an refreshingly candid take on the company’s recently relaunched clix portable media player, its close relationship with MTV’s new URGE music download service, and the uphill struggle to increase share in a market dominated by the iPod: Thanks for sitting down with me this afternoon. There’s a lot to talk about, but the big news is that iriver just re-launched the U10 as the clix and announced a relationship with URGE, MTV’s new music download service. Could you give us an overview of both the launch and the relationship with URGE, and how it came about?

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The Engadget Interview: iriver America President Jonathan Sasse

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