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Robonica Roboni-i rolling robot takes aim at WowWee, holiday shoppers

Published by author on September 28, 2009

Upstart toymaker Robonica has been making promises about its Robini-i programmable robot for a little while now, but it looks like it’s now not only managed to get the bot out the door, but land it on the cover of the new Hammacher Schlemmer holiday catalog as well. Headed up by a former Hasbro exec, the company is clearly taking aim at the likes of WowWee , but hopes to one-up them by also letting its robot with a “serious attitude” become an avatar in an MMO of sorts when it’s not tormenting your pets.

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Robonica Roboni-i rolling robot takes aim at WowWee, holiday shoppers

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